Intertextuality is an idea that any text has been influenced and shaped
by texts that have come before it. (Anything read or seen in the case of
movies) Therefore no film exists on its own and consciously or not
all films borrow ideas from other films, past or present. Nothing exists on its
own.
For example;
The film 'Scary
movie' uses the film 'Scream' to create the whole concept of the movie.
What influences intertextuality?
It’s linked to creativity as it inspires you to create something. Every
media text is inspired by the world around you. Sometimes the media don’t even
realise they are doing it.
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